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Your Expera AI Leaders Team

Expera is a team of seasoned Fractional AI Leaders dedicated to propelling your enterprise forward. We bring battle-tested enterprise, at-scale experience, and hands-on expertise, specializing in transforming ambitious AI strategies into tangible business impact. We embed within your organization to drive real results.

Our Guiding Principles

Human-First | We put people at the heart of AI.

Intentional | We guide responsible and ethical AI use to achieve stated goals.

Growth Mindset | We pursue expansion and growth with purpose. Efficiencies and cost savings are the bare minimum of what the technology can help us achieve.

Sustainable | We're builders. We build for long-term growth. 

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Bob Mitton

AI Leader | AI Change Management Strategist

Bob specializes in guiding organizations through complex AI adoption and change management. As a Fractional AI Leader, he ensures seamless integration of new AI technologies and empowers teams for successful transformation.

Certifications: Jasper Certified, Piloting AI for Marketers Series, Marketing AI Institute

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Catherine Richards

AI Leader | Enterprise AI Strategist

Catherine provides executive-level AI strategy and vision for enterprises. As a Fractional AI Leader, she partners with C-suites to develop actionable AI roadmaps that unlock significant growth and competitive advantage.

Certifications: Jasper Certified, Piloting AI for Marketers Series, Marketing AI Institute, Forrester Adopting Zero Trust, Forrester Pillars of SaaS Marketing, Design Thinking, IDEO

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Lisa Perri

AI Leader | AI Trust and Data Integrity Strategist 

Lisa is a key expert in establishing responsible AI governance and ensuring data integrity. As a Fractional AI Leader, she helps organizations build trusted AI systems that are compliant, ethical, and perform optimally.

Certifications: PMC-II, ITIL v3 Foundation, ITIL v2 Foundation ITSM

Our Track Record / Award-Winning History

Our team brings an award-winning history of pioneering AI initiatives and empowering organizations. This includes developing the #1 Enterprise Marketing AI Council and upskilling hundreds of global marketers with practical AI skills.

  • Empowered 750+ marketers with AI skills in just 6 months.
  • Slashed project timelines by 90% and boosted click-through rates by 30%.
  • Delivered 12 proof-of-concept use cases, demonstrating the potential value of AI across different organizational functions.
  • Improved the UX of enterprise-grade generative AI tools through test-piloting platforms by Jasper and Writer.

"Are you intentionally empowering your creative minds to delight customers in new ways? The most successful organizations are leading the way - 47% of them are already harnessing the creative power of gen AI for strategic growth."

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Catherine Richards on expansion through creative augmentation
"Don't just plan for AI, win at executing it. Partner with those who prioritize action, provide proven methodologies, and possess the agility to deliver results."
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Bob Mitton on choosing a change management partner
"Building ethical AI demands diverse data and diverse teams. Organizations should seek partnerships that bring a wide range of perspectives and expertise to the table."
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Lisa Perri on the value of diversity in mitigating bias and ensuring fairness
Stat Source: Harvard Business Review Analytic Services. Creativity as a Catalyst for Business Growth. Sponsored by Canva, 2024.

Beyond Client Engagements: Sharing Our AI Insights

As active AI Leaders, we believe in sharing knowledge that propels the industry forward. Catch us at upcoming events and conferences, and tune into our 'AI Edge for Enterprise Marketing Podcast' for cutting-edge discussions on AI strategy and enterprise adoption.

Podcast logo with pictures of Bob Mitton and Catherine Richards

AI Edge for Enterprise Marketing Podcast

The podcast unveils critical insights about AI's role in modern marketing: Democratizing Opportunity Expanding, Not Replacing Strategic Implementation

Listen Right Now
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American Marketing Association | Collegiate Conference, New Orleans | April 3-5, 2025

I look forward to connecting with the next generation of marketing leaders at AMA ICC 2025 in New Orleans! As a speaker, I’m excited to contribute to the Evolve theme and discuss adaptability and innovation in today’s marketing world.

View 2025 Agenda
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American Marketing Association | AI and the Future of Marketing

Bob Mitton, Co-Founder and Managing Partner of Expera Consulting, will be featured on a panel of academic researchers and industry experts who will explore how AI is reshaping the skills marketers need for the future. We’ll examine the impact on the marketing industry and how teams can upskill and reskill to stay relevant.

Members Only Register Here
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Ragan AI Horizons Conference | The Global Gathering of Comms + Marketing, Miami, FL | Feb 24-26, 2025

Catherine Richards, Co-Founder and Managing Partner of Expera Consulting, will present 'Creativity 2.0: Ride the AI Wave—and Turn Time into Creative Impact.'

Register
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Webinar for Start-Ups

Creative GenAI Applications to Fuel Early Stage Startup Growth

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AI Festivus: Panel: Scaling AI from Individuals to Enterprise

Bob Mitton, Co-Founder and Managing Partner of Expera Consulting had the privilege of presenting on the panel "Scaling AI from Individual to Enterprise" alongside the brilliant Jessica Hreha and Matt Schmid. They explored how businesses can transition from small-scale AI experiments to enterprise-wide adoption.

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Ten AI Skills to Make You Indispensable in 2025

Don't just keep up; develop skills that will make you essential, regardless of how technology evolves. Download the Cheat Sheet by Expera Consulting to fast track your way into becoming indispensable: Idea Curation & Refinement Custom AI Model Building Data-Driven Emotional Intelligence

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International GenAI Conference, Greece

Empower Yourself: 5 Steps to Go from Observers to Doers in the Era of GenAI

Register for the next one, Nov 2024
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International GenAI Summit, Greece

The Largest Conference Solely Focused on GenAI: Practical Knowledge and Product Demos, Showcasing How Generative AI is Applied Across Sectors

Register

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